How much total revenue could I recover if I complete them all?

Every month, there is money sitting on the table. Overdue invoices, stale deals, wasted ad spend, contracts you could renegotiate. Here's how to add it all up and see the total upside.

5 min read

The short answer

More than you think.Most small businesses have $10,000 to $50,000 in recoverable value sitting across overdue invoices, wasted spend, and stale pipeline deals at any given time. The total is the sum of every action item's estimated dollar impact. Seeing that number in one place changes how seriously you take the list.


Why knowing the total recoverable number matters

Individual action items feel small. Collect a $4,800 invoice. Save $1,200 on a software contract. Follow up on a $7,500 deal. Each one on its own barely seems worth the effort.

But add them up. $4,800 plus $1,200 per month plus $7,500 plus the three other items on your list. Suddenly you are looking at $20,000 to $30,000 in total recoverable value. That is a meaningful amount. That is the difference between a flat month and a great one.

The total number creates urgency. When you see “$28,400 in recoverable revenue this month” at the top of a page, you treat the action list differently than when it is just a handful of separate line items.


The three buckets of recoverable revenue

Recoverable revenue comes from three places, and each has a different confidence level:

  • Money already owed to you. Overdue invoices and unbilled work. These have exact dollar amounts and are the most recoverable. Your AR aging report gives you this number directly.
  • Money you are wasting. Underperforming ad campaigns, unused software subscriptions, vendor contracts that could be renegotiated. These are monthly savings, so their annualized impact compounds.
  • Money sitting in your pipeline.Stale deals that have not moved in 30+ days, dormant customers who haven't reordered. These are estimated values with lower confidence, but they are still real opportunities.

How to calculate your total recoverable revenue manually

This builds on the ranked action list. Once you have individual estimates, you add them up:

  1. 1
    Total your overdue receivables

    Run the AR Aging report in QuickBooks or Xero. Sum everything that is 30+ days overdue. This is your highest-confidence recoverable amount.

  2. 2
    Add up potential monthly savings

    Go through your expense categories. For every subscription, campaign, or contract you could cut or renegotiate, note the monthly savings. Multiply by 12 for annualized impact if that helps motivate you.

  3. 3
    Estimate pipeline recovery

    Open your CRM. Filter for stale deals (no activity in 30+ days). Add up their projected values. Apply a discount factor if you want to be conservative (e.g. 30% likelihood of closing).

  4. 4
    Sum everything into one number

    Add your overdue receivables, monthly savings, and discounted pipeline value. Write this number at the top of your action list. This is your total recoverable revenue for the month.

Total time: 30-45 minutes, assuming you already built your ranked action list. If you are starting from scratch, budget a full hour across your accounting software, CRM, and ad platforms.


The challenge of maintaining this number over time

The total is only useful if you track it month to month. Did the number go down (good, you are recovering) or up (bad, new problems are accumulating faster than you are solving old ones)?

Without consistent tracking, you lose the ability to see whether your actions are actually shrinking the gap. You might feel busy, but the recoverable total could be growing every month.


Or see your total recoverable revenue automatically

Bottomline calculates the total recoverable value from all your connected systems and puts it at the top of your monthly action plan:

Total recoverable value this month
$28,400
Across 5 recommended actions
Overdue receivables$14,200
Pipeline deals (estimated)$10,600
Monthly spend savings$3,600
From a real Bottomline report. The total combines overdue receivables, stale pipeline value, and potential cost savings.

Every month, the number updates. If you completed actions and recovered money, you see the total shrink. If new problems appeared, you see it grow. Over time, you can track whether you are gaining ground or falling behind. No spreadsheet, no manual calculations, just a single number that tells you how much is on the table.

Get your answer. Every month, automatically.

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